Have you heard of this?
First of all, there is the Women’s Horse Industry Association. If you are a woman who owns/runs/works for an equine business, you might benefit from going to this website. Check it out and see if it seems like a good idea for your business. There are lots of pages with information, networking opportunities and ads. You’ll get a good idea of how this Association boosts awareness of your company.
If you want to join the Association, it isn’t very expensive. The woman who runs it, Catherine Masters, is very much into networking and keeping things evolving and flowing. So, she is a good person to know about your business. And, once you join, your business is highlighted front and center! Everyone is introduced to you and you are given a huge packet of collateral to keep as a reference tool.
Personally, when I contacted Catherine, she immediately hooked me up with a few other individuals that she thought I should know. This woman thinks fast and is very active in promoting women in business. Having your business on her radar is good. Here is Catherine’s resume.
THE CONFERENCE – Marketing your business, social networking and online marketing
The WHIA Conference, which is all about promoting your business through advertising, social networking and online marketing, is in Louisville, Kentucky – Sept. 22-23, 2010. I wanted you to be aware of this event in case you think your business could benefit. Again, it isn’t expensive. (Southwest flies there and they have great rates at neighboring hotels…) If you find that this is a good idea for you, I just read that discounts apply if you sign up by July 31st. (I do not benefit; I’m just passing this on.)
What I like about this conference is that the room is set up for networking. You are able to listen to all of the speakers and visit all of the vendors without missing anything. I really appreciate when they set up conferences in this way. And, they even have created time for simple “networking” where you can mill about and really meet people. I find that sometimes at these events, you only have to meet that one person who can help your business radically. Here is a link to learn about the details.
Here is the lineup for the Conference as it stands today… but please go to the website to see updates and added speakers.